Explore the latest global smartphone OS market share data from Kantar Worldpanel ComTech
In the fourth quarter of last year, total sales of smartphones in urban China were down from a year ago. Huawei consolidates its leading position. OPPO for the first time makes top 10 model list.
Does this mean the next smartphone market power shift is coming?
In China, 40% of connected consumers pay by mobile on a weekly basis. Hong Kong ranks second as 32% using it every week, followed by South Korea at 31%.
In urban China, iOS share rebounds from previous months, but is still lower than a year ago. Oppo R9 remains best-selling model.
Nokia 3, 5 and 6 could do well in Western Europe because loyalty to the brand was very high until early 2016. View more
As OPPO, Vivo and Meizu are expected to join the already crowded centre of stage, the smartphone market of China will likely enter the age of ‘Magnificent Seven’. View more
More visitors, competitiveness and cool devices at MWC; but service providers are lagging behind. View more
After a decade of incredible growth, 2016 will go down in history as the year the smartphone market stopped growing. View more
Global Mobile Analyst, ComTech
Lauren Guenveur is Global Mobile Analyst at Kantar Worldpanel ComTech.
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Global Insight Director, Kantar Worldpanel
Dominic Sunnebo is g…
Consumer Insight Director of Kantar Worldpane…
Yaguang Liang is Consumer Insight Director of Kantar Worldpanel
Director of Mobile and Online Research
Stefan Kuegler is Director of Mobile and Online Research at
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