GroupM lifts its estimation of spending growth in China in 2016 from 6.6% to 7.9%. China will continue to be world’s largest contributor of net ad spending growth.
In the fourth quarter of last year, total sales of smartphones in urban China were down from a year ago. Huawei consolidates its leading position. OPPO for the first time makes top 10 model list.
In China, 40% of connected consumers pay by mobile on a weekly basis. Hong Kong ranks second as 32% using it every week, followed by South Korea at 31%.
Enterprise social networking has become the latest option for Chinese companies to tackle the challenge of increasingly important but fragmented internal business communications.
Chinese singer/actor Lu Han launched ‘Make a Wish’ campaign by himself and invited brands to join him, totally reversing the position in celebrity/brand partnership.
Connected Life offers guide to how connectivity is reshaping consumers, connections, content and commerce.
More than 72 million Chinese audiences watch part of the game on CCTV-5. View more
Newspapers are an essential component of public life, with a value that goes far beyond the commercial. Few chief executives would argue with that. View more
Nokia 3, 5 and 6 could do well in Western Europe because loyalty to the brand was very high until early 2016. View more
As OPPO, Vivo and Meizu are expected to join the already crowded centre of stage, the smartphone market of China will likely enter the age of ‘Magnificent Seven’. View more
Founder & CEO
Sam Flemming is founder and CEO of CIC, China's first and
foremost provider of social business int…
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General Manager of Media Intelligence
Zhao May is General Manager of CTR Media Intelligence.
Managing Director Asia Pacific, Sports & Medi…
Pierre Justo is Managing Director Asia Pacific, Sports &
Media, Kantar Sport, CSM Media Resear…
Global Mobile Analyst, ComTech
Lauren Guenveur is Global Mobile Analyst at Kantar Worldpanel ComTech.
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10 Chinese brands significantly lift loyalty among young consumers. The right celebrity makes a difference.
iPhone 7 and iPhone 7 Plus remain top selling devices, but Chinese brands successfully lift their shares through Chinese New Year promotions.
Convenient stores in China capitalize the trend by launching their branded coffee products.
Tencent’s investment in Tesla should be transformational in the way that we view Chinese brands.
The advent of WeChat Index has offered a new measurement tool for brand owners to keep track of social buzz and measure social marketing effectiveness.