2017 BrandZ Top 100 Most Valuable Chinese Brands Report
Brands serving urban middle-class enjoy growth. Tencent tops the ranking for the third year. Alibaba returns to No.2.
The day when smartphone sales stood still: What’s next?
After a decade of incredible growth, 2016 will go down in history as the year the smartphone market stopped growing.
Alibaba's 'New Retail' model HEMA in the spotlight
HEMA, a new online-to-offline retail format, is demonstrating what Jack Ma’s “New Retail” means in real life.
New Urban Chinese Consumers 2017 Full Report
Distilled from our extensive experience interacting with consumers and clients, these are the 10 prevailing consumer trends in urban China.
Meet four types of polarized Asian Pacific travellers
We can define four distinct Asian Pacific traveller types: Explorer, Connector, Follower and Opportunist. Nearly half of Chinese travellers are Explorers.
The Press needs (and deserves) all the friends it can get
Newspapers are an essential component of public life, with a value that goes far beyond the commercial. Few chief executives would argue with that.
10 Chinese brands significantly lift loyalty among young consumers. The right celebrity makes a difference.
iPhone 7 and iPhone 7 Plus remain top selling devices, but Chinese brands successfully lift their shares through Chinese New Year promotions.
Convenient stores in China capitalize the trend by launching their branded coffee products.
Tencent’s investment in Tesla should be transformational in the way that we view Chinese brands.
The advent of WeChat Index has offered a new measurement tool for brand owners to keep track of social buzz and measure social marketing effectiveness.